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A record 1,037 media representatives arrived in Torino to cover the Games, and the host broadcaster, International Sports Broadcasting (ISB), provided more than 130 hours of live coverage. The IPC launched its online TV channel, ParalympicSport.TV, at the Games. Nearly 40,000 unique viewers tuned into the channel from 105 nations. Most viewers hailed from the USA, Italy, Canada, Germany and Japan, and the channel drew a five percent increase in new viewers each day of the Games. |
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